16th
Murky Coffee posted a follow up on the Murky incident, which has appeared on a number of internet media outlets, the latest of which is a Marketplace blog (American Public Media). Murky owner Nick Cho writes a follow-up on the issues surrounding the now internet-infamous incident and includes an apology for his choice of wording the previous day. This detailed an explanation would have been much more applicable yesterday, but then again maybe the whole thing wouldn’t have blown up with the publicity and public interest without the snark.
Also, Murky seems to embody the espresso equivalent of the opinionated software philosophy. Take a look at 37signals’s essay on this matter with software references removed:
Some people argue [coffee] should be agnostic. They say it’s arrogant for [baristas] to limit features or ignore [customer] requests. They say [coffee] should always be as flexible as possible.
We think that’s bullshit. The best [coffee] has a vision. The best [coffee] takes sides. When someone [drinks coffee], they’re not just looking for [caffeine], they’re looking for an approach. They’re looking for a vision. Decide what your vision is and run with it.
Opinionated coffee, anyone?